Aug 15

BLOOMBERG LAW | The Strategic Value of a Fractional CMO for Law Firms

As a fractional/vCMO, I bring strategy and value to my clients. I do this by leading people, process, and technology. I am often asked...

Jan 12

LAW.COM: Addressing the 'Visibility Factor' to Unleash Innovation

|JANUARY 11, 2024 | As a legal marketing strategist, I work closely with leaders who are striving to elevate the profile of their firms...

Sep 23, 2022

How Midsize Law Firms Can Protect Their Market Shares

| September 23, 2022 | Thank you Patrick Fuller, Hank Grezlak, ALM, and ALM Intelligence for having me as a panelist along with Charles...

Sep 23, 2021

THE LEGAL INTELLIGENCER - How Connection, Meaning and Wellness are Key Strategic Imperatives

| September 24, 2021 | In a Belonging environment, people feel supported and can bring candor and humanity to the workplace. I wrote this...

Nov 8, 2019

Nostalgia in Professional Services Marketing

| November 8, 2019 | Should Your Firm Take a Step Back in 2020 to Help it Move Forward? Nostalgia is recognized as a valuable marketing...

Oct 16, 2019

LEGAL MARKETING ASSOCIATION ANNUAL MEETING: CFO/CMO Relationship

| June 2, 2019 | In many organizations and law firms, the CMO must work with the CFO even before a final budget is presented to the...

Jul 18, 2019

FORBES - How Ten Minutes Can Produce Real Results

| July 18, 2019 | Originally published in Forbes. Over the past several months, I have found several ways by which 10 minutes a day has...

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